„Green” Public Relations (Public relations in the sector of products and services for Polish agriculture)
The field of Public Relations has undoubtedly been assuming growing importance in Poland. Understood as an element of marketing communication or a function of company management, it has a significant impact on company’s external and internal environment. According to Puls Biznesu3 the value of the...
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| Format: | Article |
| Language: | English |
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University of Debrecen
2007-12-01
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| Series: | Apstract: Applied Studies in Agribusiness and Commerce |
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| Online Access: | https://ojs.lib.unideb.hu/apstract/article/view/7072 |