Legitimacy and Reciprocal Altruism in Donation-Based Crowdfunding: Evidence from India

The donation-based crowdfunding platforms witness a mix of different entities seeking funding for numerous campaigns, adding complexities in understanding the donor behavior and factors that motivate donation. This study builds upon the economic theory of charitable giving and examines the ethical d...

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Bibliographic Details
Main Author: Indu Khurana
Format: Article
Language:English
Published: MDPI AG 2021-04-01
Series:Journal of Risk and Financial Management
Subjects:
Online Access:https://www.mdpi.com/1911-8074/14/5/194