Willingness to pay for an intervention that reduces soda consumption among a sample of middle-class adult Mexicans.

<h4>Background</h4>Despite the growing public awareness of the adverse health effects of sugar-sweetened beverages (SSB) consumption in Mexico, little is known about the population's intention to reduce SSB consumption and the social value of interventions to accomplish such behavio...

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Bibliographic Details
Main Authors: M A Colchero, Carlos M Guerrero-López C M, Tonatiuh Barrientos-Gutiérrez T, Jorge Salmerón J, Sergio Bautista-Arredondo
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2021-01-01
Series:PLoS ONE
Online Access:https://doi.org/10.1371/journal.pone.0255100