The Effect of Organizational Resources, Organizational Capabilities, and Learning Orientation on Marketing Mix in Yazd Hospitals

Background: The most prominent features of the current world include globalization of the economy, mass production, excess capacity for production lines of the factories and industries in most markets, intensive competition, massive information, and inefficiencies in communications. These all repres...

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Bibliographic Details
Main Authors: Kazem Vakili, Shahnaz Neyebzadeh, Mohammad Ali Yadegariyan
Format: Article
Language:fas
Published: Shahid Sadoughi University of Medical Sciences 2019-06-01
Series:Rāhburdhā-yi Mudīriyyat dar Niẓām-i Salāmat
Subjects:
Online Access:http://mshsj.ssu.ac.ir/browse.php?a_code=A-10-137-1&slc_lang=en&sid=1