Obstacles to implementing total quality management in Saudi Arabia marketing tourism Services
The purpose of this paper was to identify different obstacles preventing the application and activating the overall quality management in marketing tourism services in Saudi Arabia. The study found a number of key findings on the constraints of applying overall quality management in marketing touris...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Growing Science
2020-01-01
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| Series: | Management Science Letters |
| Subjects: | |
| Online Access: | http://www.growingscience.com/msl/Vol10/msl_2019_282.pdf |