Why Chinese Mobile Phones Sells Their Products in Indonesia

This paper mainly discusses about strategy of China mobile phone manufacturer. Based on the interview with the manufacturer’s representative, we tried to comprehend the strategy behind the China mobile phone raid in Indonesia. As people know that mobile phone industry keeps on growing day by day, es...

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Bibliographic Details
Main Author: R. A. Aryanti W. Puspokusumo
Format: Article
Language:English
Published: Bina Nusantara University 2012-05-01
Series:Binus Business Review
Subjects:
Online Access:https://journal.binus.ac.id/index.php/BBR/article/view/1321