Customer Showrooming Behavior and the Effect on Salesperson Performance

Indonesia has become the biggest market for e-commerce as it has 250 million inhabitants. Growth of internet and online shopping has made retailers expand their businesses via smartphones. Shopping channels via the internet has given customers another channel to get information and buy products with...

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Bibliographic Details
Main Authors: Isabelle Sarah Astari, Juanna Judith Huliselan, Martinus Tjhia Tjen Jong
Format: Article
Language:English
Published: Universitas Pelita Harapan 2017-09-01
Series:DeReMa (Development Research of Management): Jurnal Manajemen
Subjects:
Online Access:https://ojs.uph.edu/index.php/DJM/article/view/525