Colour Terms in Advertisements

The present article focuses on the peculiarities of the usage of colour terminology in advertisements. We live in a colourful world and there are great many colour words to describe it. We also live in a world where advertisement has become an accompanying phenomenon of our everyday life. It is obv...

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Bibliographic Details
Main Author: Kristine Harutyunyan
Format: Article
Language:English
Published: Yerevan State University 2015-10-01
Series:Armenian Folia Anglistika
Subjects:
hue
Online Access:https://journals.ysu.am/index.php/arm-fol-angl/article/view/4490