Analysis of consumers` innovation efficiency: changes of the consumption patterns in the Ukrainian society over the last 25 years
This paper reviews the transformation of Ukrainian consumption patterns since 1991 and the impact this change had on Ukrainian consumers. The authors research the market forces and the influence those forces had on the consumer behavior. Also, the authors conclude that these market forces resulted i...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
LLC "CPC "Business Perspectives"
2017-06-01
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| Series: | Geopolitics under Globalization |
| Subjects: | |
| Online Access: | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/9480/GG_2017_02_Sanko_1.pdf |