The investigation into the influence of the features of furniture product design on consumers’ perceived value by fuzzy semantics

This study employed fuzzy theory to investigate the influence of the features of furniture product design on the fuzzy semantics of Taiwanese consumers’ perceived value in new product design and development in hopes of providing product designers or developers with a reference to new product design...

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Bibliographic Details
Main Author: A. S. Lee
Format: Article
Language:English
Published: AOSIS 2014-03-01
Series:South African Journal of Business Management
Online Access:https://sajbm.org/index.php/sajbm/article/view/119