Core Dimensions of Islamic Hotel Service: Towards their promotion in the Global Marketplace
This study works to identify the core dimensions of the so-called ‘Islamic Hotel’. The main purpose is to provide some insights on how the resulting dimensions could be utilised as a competitive advantage to promote Islamic Hotels in the global market rather than to confine them merely to the Muslim...
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| Format: | Article |
| Language: | English |
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Technological University Dublin
2020-04-01
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| Series: | International Journal of Religious Tourism and Pilgrimage |
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| Online Access: | https://arrow.tudublin.ie/ijrtp/vol8/iss3/9 |