MANAGING CHANGE IN AUTOMOTIVE INDUSTRY IN CENTRAL AND ESTERN EUROPE
This article critically analyzes the reasons for developing international business activities in CEE. Primarily a short overview of global strategy is presented. In order to succeed in today's global Marketplace, a company must be able to quickly identify
| Main Authors: | , , |
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| Format: | Article |
| Language: | deu |
| Published: |
University of Oradea
2009-05-01
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| Series: | Annals of the University of Oradea: Economic Science |
| Subjects: | |
| Online Access: | http://steconomice.uoradea.ro/anale/volume/2009/v1-international-relations-and-european-integration/14.pdf |