Are Elderly Consumer More Ethnocentric? Attitudes Towards Polish and 'Foreign' Food Products
The aim of this paper is to analyze the consumer ethnocentrism towards food products. The results of the study suggest that the relationship between the level of consumer ethnocentrism and consumer demographics is weak. Gender and income were found not to affect the level of ethnocentrism, while the...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Publishing House of the University of Economics in Katowice
2016-01-01
|
| Series: | Journal of Economics and Management |
| Subjects: | |
| Online Access: | https://www.ue.katowice.pl/fileadmin/user_upload/wydawnictwo/JEM_Artyku%C5%82y_1_30/JEM_23/08.pdf |