FACTORES A CONSIDERAR EN LA ELECCIÓN DEL MODO DE ENTRADA PARA LA INTERNACIONALIZACIÓN DE LA INDUSTRIA HOTELERA ANDALUZA

The tourism is one of the principal sectors that sustains the Spanish economy, and especially the Andalusian one. Inside this one, the hotel industry has the major weight inside the sector. Due to a series of motives, it becomes necessary that the hotel Andalusian chains should tackle his process of...

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Bibliographic Details
Main Authors: Fernando Criado García-Legaz, Juan Manuel Berbel Pineda, Francisco Puig Blanco
Format: Article
Language:English
Published: Facultad de Ciencias Sociales y Jurídicas, Universidad de Jaén 2007-12-01
Series:Revista de Estudios Empresariales. Segunda Época
Subjects:
Online Access:http://revistaselectronicas.ujaen.es/index.php/REE/article/view/383/343