An Empirical Study on Optimal the Allocations in Advertising and Operation Innovation on Supply Chain Alliance for Complex Data Analysis
Effective and efficient closed-loop supply chain processes can provide a significant competitive edge for companies. This study considered three investment strategies in the process of initiating closed-loop supply chain alliances. The results showed that a promised proportion has a significant effe...
| Main Authors: | , , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Hindawi-Wiley
2021-01-01
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| Series: | Wireless Communications and Mobile Computing |
| Online Access: | http://dx.doi.org/10.1155/2021/6680300 |