Penilaian Kinerja Berbasis Balanced Scorecards (BSC) untuk Melakukan Rancang Ulang Strategi Bersaing
The objectives of this study are to evaluate the performance of the Kusuma Agrowisata Hotel during the Covid-19 pandemic and to design the business strategy for the Hotel in new normal period. This research applies the quantitative and qualitative method. The data were obtained using questionnaires...
Main Authors: | , , |
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Merdeka Malang
2021-06-01
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Series: | Jurnal Manajemen Dan Kewirausahaan |
Subjects: | |
Online Access: | https://jurnal.unmer.ac.id/index.php/jmdk/article/view/26/pdf |