Relevance of Trio-Grammatical Sequences of Halliday’ System Network in Advertising Text’s Interactional Exchange(s)

The study demonstrated the resourcefulness of Halliday’s system network for defining a semantic field of text. The application of the terminological strands of from below, from around, and from above to an advertisement of Central Bank of Nigeria permitted the computation of the grammatical commu...

Full description

Bibliographic Details
Main Author: Taofeek Olaiwola Dalamu
Format: Article
Language:English
Published: Danubius University 2019-06-01
Series:Acta Universitatis Danubius: Communicatio
Subjects:
Online Access:http://journals.univ-danubius.ro/index.php/communicatio/article/view/5536/4982