The Economics of Television Sports Rights

This article analyses the market for TV sports rights in Europe compared with the US TV markets. It reveals that the most expensive soccer rights have become even more expensive than the NFL rights, which are the most costly US sports rights. The most attractive European products (the soccer rights)...

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Bibliographic Details
Main Author: Harry Arne Solberg
Format: Article
Language:English
Published: Universitetsforlaget 2002-01-01
Series:Norsk Medietidsskrift
Online Access:https://www.idunn.no/nmt/2002/02/the_economics_of_television_sports_rights