The Economics of Television Sports Rights
This article analyses the market for TV sports rights in Europe compared with the US TV markets. It reveals that the most expensive soccer rights have become even more expensive than the NFL rights, which are the most costly US sports rights. The most attractive European products (the soccer rights)...
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Format: | Article |
Language: | English |
Published: |
Universitetsforlaget
2002-01-01
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Series: | Norsk Medietidsskrift |
Online Access: | https://www.idunn.no/nmt/2002/02/the_economics_of_television_sports_rights |