The role of organizational DNA in enhancing the strategic balance in commercial banks in Madaba

The present study aimed to explore the role of organizational DNA in enhancing the strategic balance in commercial banks in Madaba. The strategic balance is represented by organizational culture, human resources, customers and competitors. The researcher developed a thirty-item questionnair...

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Bibliographic Details
Main Author: Alshawabkeh, Ziad Ali Eid
Format: Article
Language:English
Published: Growing Science 2021-01-01
Series:Management Science Letters
Online Access:http://www.growingscience.com/msl/Vol11/msl_2020_426.pdf