The Effect Of Perceived Benefits In Formatting Male Online Shoppers’ Attitude

This study addresses (1) whether the convenience is the multidimensional construct in perceived benefits. (2) whether the price is the multidimensional construct in perceived benefits. (3) whether the product variety is the multidimensional construct in perceived benefits. (4) whether the perceived...

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Bibliographic Details
Main Author: Yokie Radnan Kristiyono, Erlyn Ribkah Roring, Ian Nurpatria Suryawan
Format: Article
Language:English
Published: Universitas Tarumanagara 2021-06-01
Series:Jurnal Manajemen
Subjects:
Online Access:https://ecojoin.org/index.php/EJM/article/view/741