Presenting a comprehensive market oriented model and evaluating its impact on organization performance

Like other innovative strategies, companies have paid more attention to market oriented strategies in recent years. This has been focused by organizations for improved effectiveness and the organization performance accelerated a lot in business competition. In responding to this fact, organizations...

Full description

Bibliographic Details
Main Authors: Mohammad Taqi Amini, Roozbeh Habibi
Format: Article
Language:English
Published: Growing Science 2013-08-01
Series:Management Science Letters
Subjects:
SEM
Online Access:http://www.growingscience.com/msl/msl_2013_236.pdf