Estimation of the marketing potential of industrial enterprises in the period of re-engineering of business processes

Activity of business entities requires a constant increase in the level of their economic potential and the level of competitiveness of the products on the market. This task can be fulfilled provided the concept of constant economic growth is formed in the activity of enterprises, which can be imple...

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Bibliographic Details
Main Authors: Leonid M. Taraniuk, Denys S. Kobyzskyi, Mark Thomson
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2018-06-01
Series:Problems and Perspectives in Management
Subjects:
Online Access:https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/10528/PPM_2018_02_Taraniuk.pdf