Predicting individual-level income from Facebook profiles.

Information about a person's income can be useful in several business-related contexts, such as personalized advertising or salary negotiations. However, many people consider this information private and are reluctant to share it. In this paper, we show that income is predictable from the digit...

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Bibliographic Details
Main Authors: Sandra C Matz, Jochen I Menges, David J Stillwell, H Andrew Schwartz
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2019-01-01
Series:PLoS ONE
Online Access:https://doi.org/10.1371/journal.pone.0214369