The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages
The major aim of the paper is to investigate how environmental (“green”) factors may influence on international business activities and the competitiveness of firms. The paper suggests that an environmental performance lower than the industry average would represent a risk for the firm, while a perf...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidad Alberto Hurtado
2010-08-01
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| Series: | Journal of Technology Management & Innovation |
| Subjects: | |
| Online Access: | http://www.jotmi.org/index.php/GT/article/view/543 |