ANTESEN CUSTOMER LOYALTY PADA BUDGET HOTEL

This research discusses the effects of Service Quality on Customer Satisfaction, Customer Loyalty, and Brand Image Budget hotel (Five Budget Hotel Managed by local chain hotel). The purpose of this study were 1) to analyze the effects of Service Quality on Customer Satisfaction, 2) to analyze the ef...

Full description

Bibliographic Details
Main Author: Latifa Rahma
Format: Article
Language:Indonesian
Published: Universitas Trisakti 2016-08-01
Series:Jurnal Manajemen dan Pemasaran Jasa
Subjects:
Online Access:http://www.trijurnal.lemlit.trisakti.ac.id/index.php/jasa/article/view/1591