The behavioural consequences of perceived service quality: a study of the Indian telecommunication industry

The telecom industry in India has witnessed substantial growth over the last decade. Rapid growth of telecommunications is opening up the doors for many telecom players from Europe, Asia and other parts of the world, resulting in increased competition and tariff reductions. In the present competiti...

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Bibliographic Details
Main Authors: Deepika Jhamb, Amit Mittal, Pankaj Sharma
Format: Article
Language:English
Published: Vilnius Gediminas Technical University 2020-05-01
Series:Business: Theory and Practice
Subjects:
Online Access:https://www.tede.vgtu.lt/index.php/BTP/article/view/11480