A Vida é Bela: Institutionalisation Processes and Sensemaking through the Media

Sense making is the main goal of the Organisation’s strategy. Actually, the communica- tion by the media represents one of the key issues in the Organisation’s life. That requires to the Organisations that they should be familiar and have some expertise about the media culture and their routines. Th...

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Bibliographic Details
Main Author: João Figueira
Format: Article
Language:English
Published: Centro de Estudos de Comunicação e Sociedade (CECS) 2014-12-01
Series:Comunicação e Sociedade
Subjects:
Online Access:https://revistacomsoc.pt/article/view/1145