Customer Relationship Management and Recent Developments

In the past two decades, the notion of “customer relationship management” (CRM) has been widelydiscussedandresearched.[...]

Bibliographic Details
Main Author: Noel Yee-Man Siu
Format: Article
Language:English
Published: MDPI AG 2016-07-01
Series:Administrative Sciences
Subjects:
n/a
Online Access:http://www.mdpi.com/2076-3387/6/3/7