Analysis and Comparison of Factors Influencing University Choice

This study applies the theory of planned behaviour to a university’s selection process. Within the structural equation modelling a measurement model is defined for two types of universities - economic and technical. Furthermore, it is examined whether the designed manifest variables determine the la...

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Bibliographic Details
Main Author: Navratilova Tereza
Format: Article
Language:English
Published: Tomas Bata University in Zlín 2013-09-01
Series:Journal of Competitiveness
Subjects:
Online Access:http://www.cjournal.cz/files/146.pdf