Mechanisms of shaping the behavior of the recipient of the advertising message through stimulating subconscious
The recipient has become exposed daily to a large number of advertisements and advertising messages, which results in a difficulty in being effective and affecting the recipient, so the recipient of the advertisement message is the destination that the advertiser seeks to reach and the main objectiv...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Arabic |
| Published: |
Arab Association for Islamic Civilization and Art
2021-01-01
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| Series: | Journal of Architecture, Art & Humanistic Science |
| Subjects: | |
| Online Access: | https://mjaf.journals.ekb.eg/article_127889.html |