Plastic-Free July: An Experimental Study of Limiting and Promoting Factors in Encouraging a Reduction of Single-Use Plastic Consumption

To tackle the plastic problem, the worldwide campaign ‘Plastic Free July’ aims at encouraging people to reduce single-use plastics during the month of July. To get people started with new behavior patterns, so-called ‘windows of opportunity’—periods where people become open for new experiences—are e...

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Bibliographic Details
Main Authors: Lea Marie Heidbreder, Julia Steinhorst, Manfred Schmitt
Format: Article
Language:English
Published: MDPI AG 2020-06-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/12/11/4698