Motivational Typology of Online Food Souvenir Shoppers and Their Travel-Related Intentions

Online shopping has tremendous growth nowadays. Concerns about whether people perceive food souvenirs as commercial goods or products with local connections arise when shopping online for those souvenirs. Another concern is whether people remain interested in knowing or visiting places where food so...

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Bibliographic Details
Main Authors: Shu-Chun Lucy Huang, Chih-Yung Wang, Yi-Ru Yan
Format: Article
Language:English
Published: MDPI AG 2020-09-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/12/18/7624