The Check is In the Mail: An Analysis of the Antecedents of Consumer Debt
Studies in the field of marketing and society that address consumer debt are relevant for helping the consumer to preserve his/her financial health. This manuscript analyzed the antecedents of consumer debt by means of attitude towards money, attitude towards credit card, self-control, compulsive bu...
| Main Authors: | , |
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| Format: | Article |
| Language: | Portuguese |
| Published: |
Universidade Nove de Julho
2014-11-01
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| Series: | REMark: Revista Brasileira de Marketing |
| Subjects: | |
| Online Access: | http://www.revistabrasileiramarketing.org/ojs-2.2.4/index.php/remark/article/view/2744 |