The Complexity of Sport Management: from Mono-Business to Multi-Business

Sports transformed into an extremely complex phenomenon requiring the ability to manage business areas with different characteristics combining a wide range of aspects: emotional and logical, international and local, professional and amateur, high-tech and high-touch, traditional and new, competitio...

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Bibliographic Details
Main Author: Sergio Cherubini
Format: Article
Language:English
Published: Niccolò Cusano University-Rome 2004-09-01
Series:Symphonya
Subjects:
Online Access:https://symphonya.unicusano.it/article/view/9186