Corporate Social Responsibility: a proposal for its assessment in Cuban hotel facilities
The present article, after addressing the fundamental elements that characterize the corporate social responsibility approach, proposes a procedure for its evaluation in Cuban hotel facilities through the use of instruments based on indicators developed for this purpose. The study focuses on measuri...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | Spanish |
| Published: |
Universidad de Oriente
2017-12-01
|
| Series: | Anuario de la Facultad de Ciencias Económicas y Empresariales |
| Subjects: | |
| Online Access: | http://revistas.uo.edu.cu/index.php/aeco/article/view/3205 |