Opportunity complementarity in data-driven business models

Business model literature has been focused on value co-creation and co-capture logic in understanding business models in the ecosystem. To understand the “Ex Ante” source of ecosystem-based value creation/capture, this paper proposes opportunity complementarity as a key antecedent and construct for...

Full description

Bibliographic Details
Main Authors: Yueqiang Xu, Laura Kemppainen, Petri Ahokangas, Minna Pikkarainen
Format: Article
Language:English
Published: Aalborg University Press 2020-07-01
Series:Journal of Business Models
Online Access:https://somaesthetics.aau.dk/index.php/JOBM/article/view/3535