Opportunity complementarity in data-driven business models
Business model literature has been focused on value co-creation and co-capture logic in understanding business models in the ecosystem. To understand the “Ex Ante” source of ecosystem-based value creation/capture, this paper proposes opportunity complementarity as a key antecedent and construct for...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Aalborg University Press
2020-07-01
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Series: | Journal of Business Models |
Online Access: | https://somaesthetics.aau.dk/index.php/JOBM/article/view/3535 |