FRANCHISE CONCEPT AS POSSIBLE MARKETING STRATEGY FOR TOURISM DEVELOPMENT
For a long period in the world, especially at the field of tourist services distribution, franchising system was been applied very successfully and example for this are world famous hotel chains. A modern man has found him self in a swirl of everyday changes and entered unprepared in to one entirely...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Montenegrin Sports Academy and Faculty for Sport and Physical Education
2008-08-01
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| Series: | Sport Mont |
| Subjects: | |
| Online Access: | http://www.sportmont.ucg.ac.me/clanci/SportMont_Avg_2008_Mihic_513-521.pdf |