Multilingualism as a business development factor

Globalisation and rapidly changing economic environment force businesses to look for new survival or development strategies, fight for new markets, and adapt to turbulent circumstances. Access to new countries and expansion to new markets increasingly determine success and affect the overall econom...

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Bibliographic Details
Main Authors: Julija Moskvina, Boguslavas Gruževskis
Format: Article
Language:English
Published: Vilnius Gediminas Technical University 2014-03-01
Series:Business: Theory and Practice
Subjects:
Online Access:https://journals.vgtu.lt/index.php/BTP/article/view/8401