Online Reputation in Automotive

This paper deals with the issue of online reputation, namely the social networking profile of businesses. Selected companies in the automotive industry through social profiles communicate with their customers, the public and they trying to improve their name and the name of their products in the pub...

Full description

Bibliographic Details
Main Authors: Vodák Josef, Kubina Milan, Soviar Jakub, Zraková Diana, Ferenc Patrik
Format: Article
Language:English
Published: EDP Sciences 2017-01-01
Series:MATEC Web of Conferences
Online Access:https://doi.org/10.1051/matecconf/201713400060