Consumer participation in the health tourism innovation process
The aim of the study is to compare the level of innovation of companies introducing innovations with consumer participation with that of other innovative providers of health tourism services. The following hypothesis was formulated: Companies benefiting from the participation of consumers in the pro...
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| Format: | Article |
| Language: | English |
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Sciendo
2016-12-01
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| Series: | Economics and Management |
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| Online Access: | https://doi.org/10.1515/emj-2016-0030 |