Uticaj pandemije COVID-19 na industriju oglašavanja i sponzorstva u sportu

Uticaj pandemije COVID-19 na industriju oglašavanja i sponzorstva u sportu

Predmet ovog rada je uticaj pandemije kovid 19 na industriju oglašavanja i sponzorstva u sportu. U vremenu kada ravnodušnost javnosti postaje sve više nepremostiva prepreka za reklamnu industriju, ova grana industrije suočena je sada sa još većim problemom. Istovremeno, dok mnogobrojni sportisti i s...

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Bibliographic Details
Main Authors: Dejan Dašić, Miloš Tošić, Velimir Deletic
Format: Article
Language:English
Published: Academy of Professional Studies South Serbia, Department of Business Studies Blace 2020-12-01
Series:BizInfo
Subjects:
sport
covid-19
reklama
sponzorstvo
Online Access:http://bizinfo.edu.rs/index.php/bizinfo/article/view/185

Internet

http://bizinfo.edu.rs/index.php/bizinfo/article/view/185

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