Analysis of food advertisements on cable television directed to children based on the food guide for the Brazilian population and current legislation

ABSTRACT Objective: This study examined food product advertisements directed to children and aired on closed television channels in Brazil, according to the types of foods and beverages advertised and the advertising content. Methods: A descriptive study was conducted on the adequacy of food comme...

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Bibliographic Details
Main Authors: Soraya da Rocha BRITTO, Renata Furlan VIEBIG, Juliana Masami MORIMOTO
Format: Article
Language:English
Published: Pontifícia Universidade Católica de Campinas
Series:Revista de Nutrição
Subjects:
Online Access:http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1415-52732016000500721&lng=en&tlng=en