Home and the World. Imagination in Advertising and News Discourses
The article studies how the informative and advertising discourses build images of the world and of the subject, in particular in television. The flowing variety of the advertising spaces locates the home of the identity in the unconscious memory of its addressee and in his/her potentialities. The i...
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Format: | Article |
Language: | Spanish |
Published: |
Universidad Complutense de Madrid
2007-12-01
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Series: | Cuadernos de Información y Comunicación |
Subjects: | |
Online Access: | http://revistas.ucm.es/index.php/CIYC/article/view/8107 |