Formation of the Competitive Strategy of a Commercial Bank on the Basis of the Methodology of the Game Theory

The study is devoted to formation of the competitive strategy of a commercial bank on the basis of use of the methodology of the game theory. Competitive strategy is formed under conditions of a game, which has the studied bank, direct competitors and external environment. The game is not co-operati...

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Bibliographic Details
Main Authors: Polyakova Olga Yu., Bulkin Stanislav M.
Format: Article
Language:English
Published: Research Centre of Industrial Problems of Development of NAS of Ukraine 2013-12-01
Series:Bìznes Inform
Subjects:
Online Access:http://www.business-inform.net/pdf/2013/12_0/115_119.pdf