Pricing Decisions of a Two-Echelon Supply Chain in Fuzzy Environment

Pricing decisions of a two-echelon supply chain with one manufacturer and duopolistic retailers in fuzzy environment are considered in this paper. The manufacturer produces a product and sells it to the two retailers, who in turn retail it to end customers. The fuzziness is associated with the custo...

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Bibliographic Details
Main Authors: Jie Wei, Guoying Pang, Yongjun Liu, Qian Ma
Format: Article
Language:English
Published: Hindawi Limited 2013-01-01
Series:Discrete Dynamics in Nature and Society
Online Access:http://dx.doi.org/10.1155/2013/971504