AN ANALYSIS ON CUSTOMER SATISFACTION, TRUST AND LOYALTY TOWARD ONLINE SHOP (A CASE STUDY OF TOKOPEDIA.COM)
In reference to the results of national research conducted by the Association of Internet Service Providers Indonesia (APJII) in cooperation with PusKaKom UI, the number of internet users (88.1 million) and its penetration (34.9%) in Indonesia has gradually increased. Also, the research identifies t...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Bogor Agricultural University
2017-05-01
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| Series: | Indonesian Journal of Business and Entrepreneurship |
| Online Access: | http://journal.ipb.ac.id/index.php/ijbe/article/view/17119 |