The Crowdmarketing as a Tool to Promote an Exporting Enterprise in Foreign Markets
The main purpose of the article is substantiating the expediency of use of crowdmarketing and developing a mechanism for its use to enhance the export activity of enterprise. The marketing aspects of enterprise promotion in the global market are studied. The essence and main tasks of crowdmarketing...
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Format: | Article |
Language: | English |
Published: |
Research Centre of Industrial Problems of Development of NAS of Ukraine
2018-10-01
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Series: | Bìznes Inform |
Subjects: | |
Online Access: | http://www.business-inform.net/export_pdf/business-inform-2018-10_0-pages-436_441.pdf |