CONTRIBUTION DE LA THEORIE NEO-INSTITUTIONNELLE A L’ETUDE DES STRATEGIES INSTITUTIONNELLES DES FOURNISSEURS AUTOMOBILES DE LA SOMACA: MODELE THEORIQUE
In this article, we suggest to mobilize the neo-institutional theory to analyze the strategic orientations of the suppliers of the Somaca which represents the organizational field of our research. We will also take a close interest in the different types of pressures they experience. This theoreti...
| Main Authors: | , |
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| Format: | Article |
| Language: | Arabic |
| Published: |
Fatiha REGRAGUI
2018-06-01
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| Series: | Revue Economie, Gestion et Société |
| Subjects: | |
| Online Access: | https://revues.imist.ma/index.php/REGS/article/view/12617 |