Traveling Responsibly to Ecofriendly Destinations: An Individual-Level Cross-Cultural Comparison between the United Kingdom and China

Background: Cross-cultural comparisons have remained an unexplored area in responsible tourism, and therefore, the current study aims to develop a conceptual framework and test it across cultures. The purpose of the present study was to formulate and cross-culturally confirm a research model in the...

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Bibliographic Details
Main Authors: Muhammad Saeed Ashraf, Naeem Akhtar, Rana Umair Ashraf, Fujun Hou, Muhammad Junaid, Syed Ali Ashiq Kirmani
Format: Article
Language:English
Published: MDPI AG 2020-04-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/12/8/3248