Car Tourism in Xinjiang: The Mediation Effect of Perceived Value and Tourist Satisfaction on the Relationship between Destination Image and Loyalty

This study aims to test a model linking destination image, perceived value, tourist satisfaction, and tourist loyalty. Based on a sample of 300 tourists travelling by car from the World Natural Heritage Site of Tianchi, China, a new model of destination image was explored and data were analysed usin...

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Bibliographic Details
Main Authors: Bin Wang, Zhaoping Yang, Fang Han, Hui Shi
Format: Article
Language:English
Published: MDPI AG 2016-12-01
Series:Sustainability
Subjects:
Online Access:http://www.mdpi.com/2071-1050/9/1/22